1. Be Remembered
This benefit is the embodiment of all of the mentioned benefits grouped into one. Think about the objectives you established when you constructed your website and just like the ones you bear now. All of the KPIs are matched with the benefits.
2. Engage Your Website Visitors
Custom video is a good means of bringing visitors to a website through a better search engine ranking, get them to concentrate on your message in varied ways, and allow them to spend more occasions with the website. This means that they are having more time exposed to the value proposition, calls to action, etc.
3. Strengthen the Bond with Your Visitors
A good means to strengthen the bond with the visitors is to post custom videos about your employees. For a fact, people have desires on buying from people they know or at least they are familiar with.
4. Drive Traffic to Your Website
Search engines have a passion for new content, whether it is a new copy, blog post, a press release, or a posted video. Each time one adds content, the search engine rankings will be boosted.
5. Encourage Regular Visits to Your Website
The best experience for a company’s website is getting visitors to come back again and again aside from having someone drop by to visit the website. Each occasion that someone comes back to a website is a chance to let them face your value propositions and allow them to take particular buying actions.
6. Be Entertaining
Stop feeling as though you need to constrain your video to something being just informative, the video can also so be entertaining. It can also be funny and entertaining. For a fact, except the video is of a technical or legal matter, the company should make an effort to construct the video to be entertaining as well as enlightening. This is how viewers will remember it, share it, and maybe even make it appear to be viral.
7. Increase Your Reach
You can add your reach by adding social media networks to your blog. You can also do the same thing with posting videos. Through sharing your video in social media networks and allowing visitors to share the same video in their accounts, you form the opportunity for the video to be viral.
8. Give Your Company a Personality
You may also use a video to drive home a message. Indeed, the “get to know us” profiles where your employees converse about their pet or underwater basket making hobby is great. However, it is a good way to specifically present your company culture and personality with posting a custom video of the employees in action.
9. Stand Out from Your Competition
Given the world of “me too” companies, posting a video should be a great way to set yourself apart from the competition. What is basic is that not a lot of companies have the vision, the creativity or the confidence to allow a living and breathing representation of their company as well as product on their website.
10. Quickly Deliver Your Message
Unless your customers bear a crazy speed-reading skill, it is safe to say that they are able to read the information they see and hear quicker than the information they read. For this reason, a custom video is an advisable way to get your message across in a form that customers will simply and easily understand.